Founded in 2006 by Jeff Allen and David Adams, managing partners of Rocket Ventures, and former Accenture technology strategy managers, Rallypoint is a software company focused on developing the latest in services and products for HDTVs with a strong focus on rapid and continuous innovation.

Rallypoint delivers social networking, fantasy sports and e-commerce services to consumers through Internet-connected HDTVs and other devices. With over 100 million Internet-connected HDTVs and over 376 million Internet-enabled devices shipping by 2012, Rallypoint is poised to take full advantage of this market.

Rallycast gives consumers the ability to stay connected to their friends and send text messages through Facebook and Twitter; view multiple sports scores and view real-time scores and stats for their existing fantasy leagues on your HDTV. All this without having to change the channel, without connecting their computer to their TV and without having to take their laptop into the living room!

With Rallycast, an Internet-connected HDTV and just a remote control, consumers can:

  • Personalize their TV viewing experience with TV Apps so they won’t need a computer while watching the game.
  • Post Facebook status updates, post and follow tweets on Twitter and send text messages to mobile phones.
  • View multiple sports scores and stats customizable to favorite teams.
  • Control all their fantasy teams right on their television. Rallycast can import their teams from major fantasy sites like Yahoo, CBS and ESPN.
  • Stay connected even while watching TV by talking smack and proposing trades to fantasy rivals.
  • Download free and purchase premium TV Apps made by Rallycast and its content partners.

Rallycast Fantasy Sports

Nearly 90% of fantasy sports players watch games with their laptops out, checking their fantasy scores during the action. Rallycast ends the days of Fantasy Fans watching their laptop while they watch the game. With the touch of a remote button fans can bring up their Rallycast screen to give all the stats and info they need while the game is happening. Rallycast delivers the tools to customize the viewing experience and the ability to capitalize on the latest fantasy info and feel like a prime-time player while sitting comfortably on their couch.

Rallypoint believes that the Fantasy Sports fans will be immediate buyers of HDTVs featuring the simple ability of connecting with their fantasy leagues and their friends through their TV. The Rallypoint Fantasy audience is ideal:

Vast Audience

  • Over 29M Active Players
  • 22.5M NFL Players
  • Highly social/viral
  • Talk "smack" with fellow fans

- Fantasy Sports Trade Assoc., Jul. 2007

HDTV Purchasers

  • 52% Buy a New TV for a Better Sports Experience
  • Over 20M HDTVs sold in US/year

- Consumer electronics association, Jan. 2007

Desirable Demographic

  • Spend $4B/year on info
  • Average income of $72k/yr
  • Belong to 6 fantasy leagues (avg.) - Fantasy Sports Trade Assoc., Jul. 2007

Voracious Consumers of Media

  • 90% of Active Fantasy Sports Fans Use Their Laptop To Look Up Scores and Stats While they are Watching TV - Harris Interactive, Mar. 2007

Rallypoint has also partnered with Rotohog to create the exclusive made-for-TV “Stock Exchange” fantasy game where you can play and win any time-even in mid-season!

Company